Hanson Australia today celebrates an historic milestone by transforming to Heidelberg Materials Australia, in line with its parent company’s global rebranding strategy.
Heidelberg Materials Australia Chief Executive Phil Schacht, said the transformation reflected the company’s drive for continuous improvement and a broadened offer to the construction and building materials market, as well as its commitment to driving sustainability and digital innovation across its entire operations.
“Our transformation to Heidelberg Materials Australia will pull us together as one global team,” he said.
“Together we will cement our position as industry leaders, leveraging our global expertise to provide our local Australian market with a comprehensive range of quality, innovative, low-carbon and high-recycled construction materials, including concrete, aggregates and asphalt.
“While our name is changing, we are committed to being our customers’ trusted source for construction materials, supported by great people and quality products.”
Hanson Australia’s rebrand marks a significant milestone in the company’s history, which began in 1949 when Pioneer was established as a ready-mix concrete producer.
After undergoing a significant expansion during its first 50 years, the company was acquired by Hanson PLC in 2000 and rebranded to Hanson Australia in 2004. Hanson was subsequently acquired by Heidelberg Materials AG (formerly Heidelberg Cement AG) in 2007.
“For now – it’s very much business as usual and our focus remains on keeping people safe, providing quality construction materials and an exceptional customer experience,” Mr Schacht said.
Heidelberg Materials began its global rebranding from Heidelberg Cement in September 2022.
Hanson’s subsidiaries Hymix, Pioneer North Queensland, Placecrete, Traino, Alex Fraser and Suncoast Asphalt will continue to operate under their existing brands.